Pay Per Click (PPC) Management
Is your pay-per-click campaign in neutral? Have you noticed a drop in PPC conversions? If so, OutRankLabs has the right combination of ingredients to improve the results from your PPC campaigns! We can deliver increased leads and improved performance.
Our PPC management process brings clarity to the very confusing world of search engine advertising and Adwords PPC management. We’ll minimize wasted ad spend, maximize reach and bidding, drive lead volume, help you maximize conversion rates and exceed your goals.
PPC Management Strategic Focus
As part of each PPC advertisement management service program, we perform a great number of tasks. Specifically these tasks include:
1. Keyword Research and Selection: Whether you have an existing pay per click internet advertising campaign or not, we perform keyword research as a best practice to ensure the campaigns are employing the appropriate keywords.
2. Creative Development: We write custom and unique creative (titles and descriptions) to help maximize click-through and conversion rates.
3. Landing Page Identification: We identify the best existing destination or recommend improvements to facilitate site-level conversion.
4. Implement Campaign Tracking: We will work with your staff to implement tracking codes to aid in tracking conversions.
5. Advertisement Submission: We will upload and submit the keywords and associated creative for approval at PPC Accounts.
6. PPC Account Settings: We will establish and monitor the numerous Account Settings (daily max spend, match type, countries, etc.) to maximize business goals.
7. PPC Bid Management: We provide PPC bid management tasks including bid gap monitoring, bid price changes, and bid position maintenance.
8. PPC Monthly Analysis: We perform a month-end analysis of campaign performance, including individual keyword costs, conversions, and performance trends.
9. Campaign Improvements: We will suggest and implement PPC campaign improvement, including changes to Title/Description copy, keyword list modifications, and bid adjustments.
10. Creative Testing: We will perform periodic testing of new creative (titles and descriptions).
How Can We Help You?
Here at Outrank Labs, we’re completely open door in our approach & reporting. From weekly updates to working alongside our clients to maximize their results. Our focus is on developing a PPC campaign that maximizes quality leads to your site while minimize wasted clicks and optimizing your budget.
Our pay per click management pricing model is based the monthly allocated PPC budget.
Contact us today today if you’d like to know more about our PPC management services and pricing, get in touch with us today so we can help boost your business.